First of all, many experts recommend using a platform like WordPress to build your blog or site. There are a couple of ways to do this, but suffice it to say that WordPress is generally well received by Google as it is a blogging platform at heart. You can easily update WordPress and build a large community right on your site using the features that come with it.

You might decide that you want to spend part of your marketing budget using PPC (pay per click) systems such as Google Adwords. You can also use Facebook Ads or even LinkedIn Ads. Keep in mind that PPC takes testing, so prepare to lose some money as you are learning. Or, you could just hire an expert to start with.

Be sure to add your website or blog URL to every signature you have. That means adding it to your email and forum signatures. This gives you constant promotions for your business and site without having to say a word.

Next, make sure you are using the awesome power of press releases. You can write (or have written) press releases about news happening within your business. Then, have those pieces distributed throughout cyberspace.

It is critical that you use social media to increase your site’s marketing power. If you are not using social media correctly, you are missing out on so much potential traffic! There are hundreds of millions of people on some of these social media platforms. Do you think at least some of your customers might be there too? Probably so!

Finally, use your new marketing avenues to sponsor contests and giveaways. People love vying for the chance to win something, so use that excitement to build more buzz about your business.

These six little things can help boost your business at least twofold. The more you do, the more you will see results. There is no question that these time tested methods work…. if you use them!

Six Ways To Boost Website Traffic is a post from: online marketing with smartzville

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We’re enthusiastic, excited, passionate.

We’re exhausted, fed up, frustrated.

We’re waiting for our next check (because we either need it or because we just love to get them), we’re dreaming of the future, we’re wondering…

"How To Take This Home Business to the Next Level?"

Let’s first define the difference between home business and small business.

“…starting a home business or currently running one – after 13 years away from corporate life, I’m ready to start talking…” –Laura Childs Jun 10 2007

Home business is a business that you not only operate from your home but that you, (or you and your spouse or child) are operating. Often referred to as SOHO (singly operated home office).

Small business on the other hand is usually operated outside of the home (at least partially). Small business will have an employee or more, even if they are virtual assistants (people who work for you, connected only through online communication).

Virtual assistants – to answer your question – are freelancers. They often work for a number of entrepreneurs or small business owners. Most of them, in fact, are running their own home business.

The most common home businesses are contract employees, hobbyists and artists, and the new age, fresh-idea, entrepreneurs (non-traditional and most often internet related).

Started for a variety of reasons, these businesses are usually launched based on past work experience or as financial expressions of a hobby.

Home business – started, managed, and with a strong enough following often grows into a small business.

According to U.S. Census Bureau (year end 2004):

• nearly 20 million US citizens were running home businesses,
• nearly one million new businesses without payrolls were registered,
• home business made up over 70% of America’s business.

The Online Home Business

Although I don’t have current statistics on this, I am hunting some down for you, so stay tuned. However, due to my own personal work and social network online I am well aware of the huge interest, success, and desire to run a business, from home, online.

There are as many ways to accomplish this as there are ideas from home business.

Most common and least risky are offering your services on a freelance basis, much like a virtual assistant above. Work is obtained through a number of freelance opportunity websites, or through personal branding (your own website), and/or through the new social networking websites. Check freelance opportunities for writers, programmers, designers, etc. and you’ll find both a number of available assignments as well as the opportunity to start your own freelancing blog to showcase your talents on!

For hobbyists and artists: Product sales, and services as well, online are a low-risk way to start a home business. Products are sold through your own website, auction sites (such as ebay), or classified ad sites (such as Craig’s List).

The Next Level of Home Business

If you are already operating your home business online, the next level would be to:

a) start hiring and training employees to do the work for you (so you can have more personal time)

b) start hiring and training employees to do the work for you (and increase your brand, customers, and reach)

c) create more websites (essentially building a network of websites) that offer related products or services to increase your home business income.

Starting or Operating A Home Business is a post from: online marketing with smartzville

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Wondering what the heck Viral Traffic is?

Check out this free training course by the Grandfather of Internet Marketing, Mark Joyner.
Over an hour of free audio.

For many years Mark has been silent about some of his past success, but he has come out into the Internet Marketing spot light once more to show you the answers to questions like:

• “How did Mark Joyner create both the 36th and the 198th most popular sites on the Internet in just 3 months…generating over one million downloads?”
• “What behind the scenes traffic generating, profit-pulling secrets did he use to create the top 2 online viral marketing systems?”
• “How did Mark build another viral marketing system that generates more visitors than ICQ, AOL Instant Messenger and even Harry Potter?”

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Blogs and RSS Feed Course

Although I swore I’d never try to enter into ‘guru territory’ I just couldn’t help myself when I discovered the power of RSS Feeds to get traffic to a website. My little niche site grew in readership by over 600% in less than 3 weeks just because I added one little .xml file to the marketing mix. I simply had to tell other online marketers about this! So I teamed up with ‘marketing great’ Joe Vitale to create this info product and list of RSS Resources. A mere 10 days after Joe’s acceptance The Stampede Secret was launched!

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Getting this audio interview from marketing guru Joe Vitale can be a bit of a trick – but it’s worth the two minute wait. Here’s how to get it: Click the link below, read the offer and if you aren’t buying, simply close the window. A pop up window will appear. Answer a quick 3 question survey and an audio interview (plus transcripts) of Joe’s Hypnotic Marketing Formula Interview will be sent to you. Powerful ‘writing to sell’ tips and information – soak it in and put it to use!

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What you’ll receive are part of the Robert Collier letters, dissected and analyzed (so you’ll see ‘why’ they worked so well), which you can apply to your own online sales letters.

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The Power of Auto-responders for Profit

This is a free course, delivered via email on using auto-responder accounts and services in your marketing. This is one of the way we marketers put our income on autopilot. By following up with our customers and newsletter subscribers via an auto-responder. Click the link above to grab a free auto-responder account, plus a great free course to help you prepare for auto-pilot income! 

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Free Courses – Internet Marketing and Website Promotion is a post from: online marketing with smartzville

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Small business managers and owners today are at large operating out of the home. This makes distinction between the two quite difficult. So let’s assume that a small business has one employee or more, even if those employees are nothing more than virtual assistants or freelancers.

Let’s also assume that true small businesses are the result of a home business that grew into something larger than the entrepreneur who launched it.

“Turn your home based business into a full blown small business through online representation.”

Can Your Small Business Grow?

According to the Center for Women’s Business Research (2004):

• 1,600 new businesses are launched in America by women,
• female business ownership growth (17%); 

And According to the U.S. Census Bureau (year end 2004)

• home business made up over 70% of America’s total registered business.

Is This The Right Time for You and An Online Small Business

Since we’re assuming that small business (at least online) is more productive, financially rewarding, has one or more employees, and has likely reached it’s peak as a home business – let’s talk precisely how to get your business online – offering your products and services to a global marketplace.

You will need to strategize, or hire a consultant to assist you in this strategy, as not all home business converts easily to a small business online. And, since most entrepreneurs don’t have the capital available to hire a consultant let me offer a few options.

Teach Yourself How to Strategically Get Your Small Business Online

• A variety of reasonably-priced training exists online regarding profitable business models. You may have to sift through hours of information and multiple websites to find a model that works for your business but it will save you a business strategy consultant fee.
• Universities and Colleges are now offering a wide range of entrepreneur classes. Many offer online business strategy courses through their night course curriculum. Research indicates that graduating students from these courses are far more likely to succeed at their small business than those who learned by doing.

If neither of the options appeal to you or fit your lifestyle and available time, you can always test the waters by hiring and training a college student (educated in small business) to expand your reach online.

Taking these ‘baby steps’ are as easy as advertising your services online as a freelancer but having the student perform the extra work. If your business is product related, you could start selling those products online (through your own website or auction sites) while your college student makes the products for you.

Home Business Turns Small Business Through Online Reach

Small business means employees which has it’s own challenges but the rewards could be well worth it. Begin by hiring and training an employee to do the work for you
while you focus on growing your brand, income, customer list, and reach through your own website, heavy traffic free websites such as Squidoo.com, or by participating in social networking.

Growing Into A Small Business? is a post from: online marketing with smartzville

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